Smart Campaigns

• Overview
  • Consumer Engagement Platform
  • Patient Education
  • Smart Campaigns
  • Decision Support Applications
  • Transparency Tools

Engage existing members on a more personal level and attract new members

Healthline's Smart Campaigns help manage clinical interventions (like gaps-in-care messages) with geo-local targeted marketing. Create custom integrated solutions to coordinate care management, wellness and marketing campaigns across mulitple channels including:

Administrative Interface

A powerful, easy-to-use administrative interface provides total flexibility, and the system captures and organizes member emails and automates management of customized email content. Backend admin dashboard to manage campaigns and segment population.  Captures dynamic analytics and provides powerful reporting capabilities.

Notifications

Notifications can be delivered to members by email or text and can appear to be delivered by payor or by provider/medical home.

Privacy

The member privacy feature records individual preferences to personalize content and links to a secure web page to ensure solutions meet HIPAA requirements.